When it comes to the health of your website and the health of your business, you need to work to keep it strong. Poor SEO techniques and improper techniques to build your website could cause some serious damage to the health of your online presence and your ability to succeed in your marketing efforts.
In a fast-paced tech world, it can be hard to keep up with all the latest SEO trends that are popping up. It’s hard to know what changes you should make to your site and which ones will actually help your search rankings. That’s why people prefer to opt for a local SEO Agency who could help them achieve the rankings they desire. Let’s discuss everything about SEO and how one can improve the health of a website.
SEO, in a nutshell, is the method of improving the quality of your website to improve its ranking in search engine results and, as an outcome, the amount of web traffic it attracts. That is accomplished through content such as text, layout, images, and other visual elements, along with factors such as loading speed and backlinks.
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This blog describes the top SEO tips to boost your website health like the pros! Let’s get started now, without further ado!
Make Sure Your Website is Mobile-Friendly
Let’s start with the essential technical SEO tip. Make sure your website is mobile-friendly! A mobile device currently accounts for over 60% of all Google searches, so if your site doesn’t load properly for these consumers, it could hurt your ranking, traffic, and bottom line. Check your website’s responsiveness using a service like Google’s mobile-friendly test.
Examine The Loading Time
Search engines utilize it as a ranking factor because it’s so unpleasant for visitors when a website takes a long time to load. More than half of people would leave a site if it took more than three seconds to load.
Google and other search engines value the user experience. Therefore a healthy website must load quickly. But how do you tell if your site is working correctly? Google’s PageSpeed Insights is one alternative. Enter your website’s URL into the tool, and it will tell you how fast it loads. It also makes suggestions about how to enhance it.
Investigate Backlinks
One of the foundations of SEO is backlinks from other sites to yours. If you can get them from other high-quality websites, you’ll be on to a winner because it establishes your credibility as a trustworthy source of information. However, if they come from low-quality sources, they may damage your reputation, so proceed with caution.
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Link To Social Networks
Put connections from your social media profiles to your website to drive traffic and increase SEO. Businesses frequently link their websites to their social media accounts, which is good. Nonetheless, the idea is to use social media to drive traffic to your website and attracts more visitors.
Make Sure There Are No Broken Links
What would you do if you went to Google to search for something and the first page you came to had an ‘error 404’ message? You’re not alone in moving on to the next search result. 73% of users would leave a website in this case.
That goes back to the all-important user experience, and search engines will not give a website with many broken links a high ranking. So, if you want to improve the health of your website, you should remove any offenders. This can be done manually or with the help of a tool like Monitor Backlinks’ HTTP Header Status Check.
Wrapping Up
We hope the aforementioned SEO tips help you boost your website traffic and enhance its overall performance.
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